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Jörg Cohausz
117 posts

TRACK scoops lead agency role for new frozen yogurt brand, kissyo

Agency, Clients
Hamburg, July 2017: After an intensive screening process and pitch presentation, the fresh five* premiumfood company, based in Heilbronn, Germany, has appointed Hamburg agency, TRACK as its lead media agency.…
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TRACK repositions Mazola as the Master of All Oils

Clients, Work
Hamburg, July 2017: Mazola has long been regarded as an iconic brand in the vegetable oil sector. After keeping a low communication profile for quite a while, the Peter Kölln-owned…
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Round two: The new ERGO personal accident insurance for 2017

Clients, Work
Hamburg, Mai 2017: TRACK has developed a follow-up to the “Fall down. Get up. Carry on.” campaign it produced to promote ERGO’s personal accident insurance. ERGO’s new plan now offers…
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L’ORÉAL GERMANY TEAMS UP WITH TRACK

Clients
Hamburg, March 2017: L’Oréal Germany has enlisted the help of TRACK as its Lead CRM Agency in order to extend its strategy of delivering digital personalized content and dialog to…
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Miles & More awards digital marketing account to TRACK

Agency, Clients
Hamburg, February 2017: Miles & More, Europe’s largest frequent flyer loyalty and rewards program has awarded TRACK its direct marketing account. The Hamburg agency picked up the brief following a multi-stage selection…
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TRACK says bon voyage to airberlin with a campaign to kick off 2017

Clients
Hamburg, January 2017: At the start of the main travel booking period for 2017, TRACK’s Berlin team developed a TV commercial for airberlin to get business off to a flying…
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TRACK tugs at heart strings with an emotional holiday film for the Lindt Teddy bear

Clients, Work
Hamburg, December 2016: The Lindt teddy bear is the latest player in the Lindt seasonal universe, taking center stage in a new TV commercial. The bear has all the qualities…
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Three silver medals at 2017 Annual Multimedia Awards

Agency, Awards
Hamburg, October 2016: TRACK, along with our clients Vodafone, scored three silver awards at this year’s Annual Multimedia Awards ceremony. Our winning work especially impressed judges with its creatively individualized…
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TRACK creates TV ad for Muller’s “Best-of FrütUp” range

Agency, Clients, Work
Hamburg, July 2016: FrütUp is well known for delicious, natural fruit toppings on a creamy yogurt base. Now, for the first time, the white yogurt has been refined with chocolate…
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MINI appoints new lead agency for global website

Agency, Clients
Hamburg, May 2016: TRACK becomes new partner for digital evolution of brand and services. Following an international pitch, the MINI Digital division of the central MINI Brand Management has entrusted…
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ABOUT

TRACK specializes in brand management with a deeply rooted understanding of brand advertising and a wealth of expertise from a consumer-centric perspective – a one-stop shop in today’s connected world. TRACK helps companies transform into modern marketing powerhouses.

TRACK is at home with CRM programs. And we don’t just see CRM in terms of customer retention or loyalty programs, but rather as a data-driven system for individualized marketing.

TRACK also develops and implements digital touchpoints – websites, solutions for eCommerce, and marketing automation.

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