TRACK scoops gold and silver at the 2020 Multimedia Awards.

TRACK enjoyed a major haul of awards with its four entries at the internationally renowned Annual Multimedia Awards. Marking its 25th anniversary, the competition awarded a silver medal to TRACK for its L’Oréal newsletter project: ‘Communicating beauty makes a crisis more beautiful’. The #WeKeepYouGoing service and content marketing initiative to Vodafone customers also won silver. And TRACK was successful twice over with its work with McDonald’s. The #touchthis campaign for contactless ordering and payment picked up a silver award. And topping it all, TRACK struck gold for its ‘McDonald’s app icon: the smallest ad space in the world’ promotion.

In October 2020, the jury presented a total of 11 gold and 25 silver awards. In addition to the professional categories, the jury awarded special ‘Digital Talent’ honors to six student projects for their outstanding contributions.

Previous Post
TRACK and WWF – protecting the forests
Next Post
We’re a team – comdirect supports BVB fan pubs

Related posts

Lindt & Sprüngli

How to ensure a traditional brand stays modern. Lindt is one of the most successful brands in Germany. Not least because it is managed in an unswerving, consistent manner. The…
Read on