TRACK wins Gold and Silver at the GWA Effie Awards

Hamburg, November 2015: TRACK was the big breakout winner at the 2015 Effie Awards. Having successfully picked up a Cannes Silver Lion for its McDonald′s^® campaign, a Silver Effie was greatly anticipated. However, Friedrich Schwarze from Schwarze und Schlichte, was a little surprised to be holding a Gold Effie acceptance speech for THREE SIXTY VODKA in the “David vs. Goliath” category. “We have been manufacturing for 350 years and are now in our 12^thgeneration, but this is our first Gold Effie,” he noted with a smile. By winning two Effies, TRACK was one of the most successful agencies of the evening.